Profoto Pro-10 Introducing the World's Fastest Flash! The Profoto Pro-10 is the perfect fusion of breathtaking speed and incredible power. Freeze a moment perfectly at 1/80,000 of a second, experience record-breaking recycling time and the sort of power that generates enormous light output in the blink of an eye. Some of the highlights of [...]
Phase One XF 100MP The Ultimate Camera System with the Ultimate Image Quality Phase One launches the XF 100MP Camera System featuring a 100 mega-pixel, full frame CMOS sensor which offers the same great advantages of full frame usability with the added benefits of CMOS. No lens crop factors, no focus screen masks, just [...]
ARRI Skypanel S30-C & S60-C Introducing the  Skypanel S30-C LED Softlight and Skypanel S60-C LED Softlight by ARRI! Continuing to broaden their LED line, ARRI has released two new softlights capable of accurate color rendering. Each features interchangeable thermoplastic diffuser outputs, acting as ideal portable light sources for any mobile application. Each Softlight includes Lamp Head, Ballast, [...]
Renting Vs. Buying Camera Lenses Trying to decide between renting or buying that latest piece of camera lens equipment you’ve been pining over? Every photographer or video professional faces this dilemma as they further advance in the industry. With improving image standards, better specs, or simply just nicer possibilities, new camera lenses always present [...]
Renting vs Buying Camera Equipment To Rent or Not To Rent: That is the Question Photographers always love their gear as if it were their children. Yet no matter how much photography gear you may already have, there will always be a shiny new piece of camera equipment to pine over longingly. While it [...]